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Sports Tech Live - Issue #89

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Sports Tech Live

All your Sports Tech news in one place, covering topics like AR/VR, Data Analytics, eSports, Live Streaming, Sports Betting, Wearables, etc.

Hey Sports Tech fans,
The Premier League completes its delayed season this weekend, with all teams playing on Sunday.
Twitch launches a sports category with 4 European soccer teams on board.
Lots of stories below relating to falling ad revenue, which puts a lot of the sports media companies under pressure as advertising makes up a large chunk of their revenue streams.
Have a great sporting weekend.
Will

Sports Tech Live - July 24th
Sports Tech Live - July 24th
Streaming Wars
Twitch Launches Sports Category, Partners With Four Major Soccer Clubs
NWSL Latest League to Find Streaming Success On Twitch – Sportico.com
Spurs’ north London derby studio show scores 1.4m views in China - SportsPro Media
BT Sport to air Champions League final on YouTube - SportsPro Media
European Tour and CANAL+ announce long-term partnership extension
Gambling
Monkey Knife Fight seals fantasy sports partnership with LA Kings, LA Galaxy | SportBusiness
NJ Tracks Enjoy $26M Horse Racing Betting Bonanza On Saturday
Is Betting on an Athlete's Heart Rate During a Game Coming to Broadcasting? (Guest Column) | Hollywood Reporter
esports
Drive-In Esports Arenas Being Developed in Four U.S. Cities | Hollywood Reporter
VENN, New Live Network For Gamers, Sets Distribution Deals Including Twitter, Digital Platforms
Content
sports goes Hollywood as Deshaun Watson, James Harden sign with game1 – Sportico.com
What to Stream: “Jayhawkers,” a Thrillingly Analytical Drama of Wilt Chamberlain’s College Years | The New Yorker
Marketing & Social
Social media content to shift from ‘TV mindset’, says FA managing editor - SportsPro Media
Twitter says it's looking at subscription options as ad revenue drops sharply - CNN
Snap Revenue Up 17% in Q2, But Ad Demand Could Fall In Q3
Network Ratings and Ad Dollars Plummet in the Absence of Live Sports
Sponsorship
UBS Secures Naming Rights To Islanders’ New Home At Belmont Park
The Changing Landscape Of Stadium Naming Rights Deals
Shift In Consumer Spending Brings New Sports Sponsorship Opportunities
Professional Fighters League Announces Multi-Year Global Partnership With Cyber Protection Leader Acronis
Deals
Sports Media Startup Wave.tv Pulls in New Funding as It Targets Expansion - WSJ
Hollywood stars and ex-USWNT players unite to bring NWSL team to Los Angeles
Minnesota Timberwolves Retain Raine to Explore Sale of NBA Franchise
Hardware
How Peloton Is Pivoting Beyond Its Bougie Bike | by Rob Litterst | Jul, 2020 | Marker
Retail & eCommerce
Marshawn Lynch partners with Fanatics to run his Beast Mode online store
VR
MLB set to launch Oculus VR live streams
Covid
Apple, Google and Sony will be critical to MLB season shortened by coronavirus
Yamaha is testing an app that would let sports fans pipe virtual 'cheers' into empty stadiums
Washington Football Team
We Polled Sports Fans on ‘Redskins’ Replacement Names. They Didn’t Love Them.
Best of the rest
LeBron James rookie card goes for record $1.8M at auction
Techstars Startup Digest Sports Tech Live is curated by:
Will Martin Will Martin
will.martin@startupdigestmail.com
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