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Sports Tech Live - Issue #89

Hey Sports Tech fans, The Premier League completes its delayed season this weekend, with all teams p
Issue #89  •  July 24  •  View online  •  Suggest a link to us
Sports Tech Live
Sports Tech Live
All your Sports Tech news in one place, covering topics like AR/VR, Data Analytics, eSports, Live Streaming, Sports Betting, Wearables, etc.
Hey Sports Tech fans,
The Premier League completes its delayed season this weekend, with all teams playing on Sunday.
Twitch launches a sports category with 4 European soccer teams on board.
Lots of stories below relating to falling ad revenue, which puts a lot of the sports media companies under pressure as advertising makes up a large chunk of their revenue streams.
Have a great sporting weekend.
Will

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Sports Tech Live - July 24th
Sports Tech Live - July 24th
Streaming Wars
Twitch Launches Sports Category, Partners With Four Major Soccer Clubs

NWSL Latest League to Find Streaming Success On Twitch – Sportico.com

Spurs’ north London derby studio show scores 1.4m views in China - SportsPro Media

BT Sport to air Champions League final on YouTube - SportsPro Media

European Tour and CANAL+ announce long-term partnership extension

Gambling
Monkey Knife Fight seals fantasy sports partnership with LA Kings, LA Galaxy | SportBusiness

NJ Tracks Enjoy $26M Horse Racing Betting Bonanza On Saturday

Is Betting on an Athlete's Heart Rate During a Game Coming to Broadcasting? (Guest Column) | Hollywood Reporter

esports
Drive-In Esports Arenas Being Developed in Four U.S. Cities | Hollywood Reporter

VENN, New Live Network For Gamers, Sets Distribution Deals Including Twitter, Digital Platforms

Content
sports goes Hollywood as Deshaun Watson, James Harden sign with game1 – Sportico.com

What to Stream: “Jayhawkers,” a Thrillingly Analytical Drama of Wilt Chamberlain’s College Years | The New Yorker

Marketing & Social
Social media content to shift from ‘TV mindset’, says FA managing editor - SportsPro Media

Twitter says it's looking at subscription options as ad revenue drops sharply - CNN

Snap Revenue Up 17% in Q2, But Ad Demand Could Fall In Q3

Network Ratings and Ad Dollars Plummet in the Absence of Live Sports

Sponsorship
UBS Secures Naming Rights To Islanders’ New Home At Belmont Park

The Changing Landscape Of Stadium Naming Rights Deals

Shift In Consumer Spending Brings New Sports Sponsorship Opportunities

Professional Fighters League Announces Multi-Year Global Partnership With Cyber Protection Leader Acronis

Deals
Sports Media Startup Wave.tv Pulls in New Funding as It Targets Expansion - WSJ

Hollywood stars and ex-USWNT players unite to bring NWSL team to Los Angeles

Minnesota Timberwolves Retain Raine to Explore Sale of NBA Franchise

Hardware
How Peloton Is Pivoting Beyond Its Bougie Bike | by Rob Litterst | Jul, 2020 | Marker

Retail & eCommerce
Marshawn Lynch partners with Fanatics to run his Beast Mode online store

VR
MLB set to launch Oculus VR live streams

Covid
Apple, Google and Sony will be critical to MLB season shortened by coronavirus

Yamaha is testing an app that would let sports fans pipe virtual 'cheers' into empty stadiums

Washington Football Team
We Polled Sports Fans on ‘Redskins’ Replacement Names. They Didn’t Love Them.

Best of the rest
LeBron James rookie card goes for record $1.8M at auction

How Global Insurance Brand MetLife is Partnering with Startups to Power Innovation in Financial Wellness

Join MetLife’s innovation office, Techstars and financial wellness startup, Zogo Finance on August 18 at 12pm ET for an online Ask Me Anything to learn what successful startup engagement really looks like. MetLife’s Chief Innovation Officer John Geyer, and VP of Innovation Terrance Luciani will share how they are teaming up with startups to drive new value across their business and are developing multiple POCs and pilots. Save your spot!
Techstars Startup Digest Sports Tech Live is curated by:
Will Martin Will Martin
will.martin@startupdigestmail.com
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