Hey Sports Tech Fans,
The Premier League has returned, but not without controversy, as the goal line technology failed and so too did VAR to correct the error, last story below.
While I am a fan of the virtual fan noise, it appears not everyone else is. A supporters alliance from 16 countries have come together and issued an open letter to sporting bodies about the future of sports and the use of such augmented reality.
Fans are often forgotten about or left out of the conversation, but if anything in the world of sports has been proven during the lockdown and subsequent resumption of sports, the fans are the game!
In the streaming wars we had a massive piracy bust. It’s the topic I chose to start off the year with as I think it is a massive issue in the world of sport.
Looking at the music and film industry, they solved their massive issue of piracy with legit streaming services for a decent price. I think sports continuing down the route of exclusive deals to the cost of billions, which then gets pushed onto the consumer is a profitable strategy, but it’s also a profitable situation for piracy, as the incentive is there to undercut.
Twitch will be broadcasting Premier League games for the first time. I have spoken a few times previously of the Twitchification of traditional sports and I am really looking forward to seeing how watching the games on Twitch will look like in terms of social and interactive elements.
If you can watch the Premier League on Twitch where you are, I would highly recommend on watching it there as it is the future of sports. If they can offer a time syncing feature so people can watch at the same time then you will be viewing the future of live sports consumption.
LiveScore, the aptly named live score app has acquired the rights for Series A and the Portuguese Primera Liga and the first impressions are very impressive. I tuned in and the quality was very good, albeit on my mobile device, all for free!
Covid is changing the game massively when it comes to the broadcast of games. The traditional way of doing business in sports has been turned on its head and I for one am glad, because there is a massive opportunity to democratise the consumption of sports.
Elsewhere the Denver Broncos are getting ready for the returning NFL season doing deals with FanDuel for fantasy sports and BetFred for a betting lounge in stadium.
Loads of more stories below and even more on sportstech.live