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Sports Tech Live - Issue #79

Hey Sports Tech Fans, As you may know for the last couple of weeks I have been working on a side proj
Issue #79  •  May 15  •  view online
Sports Tech Live
Sports Tech Live
All your Sports Tech news in one place, covering topics like AR/VR, Data Analytics, eSports, Live Streaming, Sports Betting, Wearables, etc.
Hey Sports Tech Fans,
As you may know for the last couple of weeks I have been working on a side project for this newsletter.
It is still very much a work in progress but is up on its feet.
The site will be reguarly updated with all the news stories hitting the headlines in the world of sports tech.
I cover far too many stories to cover in a newsletter so all of those will also be found on SportsTech.Live
For those familiar with Reddit, it will feel very familiar as it has up voting and down voting, commenting, the ability for users to submit stories.
I have added Twitter sign up but will work to add more.
Any and all feedback would be greatly appreciated as it can be tough to build something solo and after all it is built with YOU in mind.
So if there is something there that you like, dislike or think is missing then please let me know!

As sports starts to get back to its feet, or at least planning on doing so, we are seeing major cutback for sports journalists, marketing spend by big brands as well as huge numbers of subscription cancellations to pay TV services.
Have a great sporting weekend!

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Streaming Wars
Sports TV networks bracing for unprecedented broadcasts in coronavirus age

Sports leagues are preparing for an era without fans - Axios

UFC 249, headlined by Gaethje-Ferguson, sells over 700K PPVs

Sportsbooks look to attract bettors in ‘gold rush’ play with media companies


The Twitch lockdown pitch to brands: streaming from home is our 'bread and butter' | The Drum

Engagement with games is up during the pandemic, but it’s not only because people are looking for a way to kill time.

Veteran broadcasters are moving into esports, Fortnite and Madden - The Washington Post

Esports team Cloud9 teams with Kaiser Permanente to improve mental health | VentureBeat

Amid layoffs and furloughs, sportswriters wonder what will be left of a storied profession

Marketing & Social
WSJ News Exclusive | From PepsiCo to GM, Big Advertisers Set to Cancel Commitments to TV Networks

Under Armour delays payments to some of its athlete endorsers | Ad Age

Overtime’s Instagram Strategy Strongly Resonates During COVID

Busch Light paints fan faces on NASCAR car

Retail & eCommerce
The Last Jordan

WSJ News Exclusive | Endeavor Group Secures $260 Million Loan to Help Business Battered by Coronavirus

Apple Buys Virtual-Reality Streaming Upstart NextVR

Why virtual reality is still a pipe dream for the NHL

Women in Sport
Megan Rapinoe wants your Zoom calls to be about changing the world

Hardware & Wearables
Memorial's safety plan includes tracking fans' movements with badges | Golf Channel

Techstars Startup Digest Sports Tech Live is curated by:
Will Martin Will Martin
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