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Sports Tech Live - Issue #48

Hey Sports Tech Fans, Quick one today as the news stories have dried up with Thanksgiving, again happ
Issue #48  •  November 29  •  view online
Sports Tech Live
Sports Tech Live
All your Sports Tech news in one place, covering topics like AR/VR, Data Analytics, eSports, Live Streaming, Sports Betting, Wearables, etc.
Hey Sports Tech Fans,
Quick one today as the news stories have dried up with Thanksgiving, again happy Thanksgiving to all our US readers!
Today’s digest is more what I want the the newsletter to look like but there is so much happening in the space, I don’t want to leave out any stories!
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Continuing from the stories in the past few weeks on La Liga, BeIN, Supercopa in Saudi, there has been a major development this time concerning Serie A and BeIN.
Serie A have brought their Super Cup to Saudi Arabia last year and will do so again in January 2020.
This has annoyed Qatari BeIN massively. BeIN Sports are suing BeoutQ of Saudi Arabia for its wide spread pirating of live sports content that BeIN Sports are the rights holders for.
Now BeIN are threatening to pull their contracts worth a total of $500 million with Serie A as a result.
They have previous on this as they pulled out of a $40 million contract with Formula 1 last year for similar concerns about not taking more action against BeoutQ.
BeIN Sports is the rights holder for Serie A in France, North America, the Middle East, Asia, Spain and Turkey.
This would be a massive financial loss for Serie A if this comes to pass. It would also be a present a huge distribution problem for Serie A to change broadcasters mid way through the season.
Although I would expect players like DAZN, ESPN+, FuboTV and others to pounce on these rights coming available.
But what does this mean for La Liga?
Their Supercopa is also moving to Saudi Arabia, although is a move from the Spanish FA rather than La Liga but the connection is obvious.
BeIN Sports is the rights holder for La Liga in France, North America, the Middle East, Australia, New Zealand, Indonesia, Singapore, Malaysia, Hong Kong, Philippines and Thailand.
It is a very similar list to Serie A, so a similar threat from BeIN to La Liga could cause a massive shake up in rights for two of the most sought after football rights in the world.
This story will run and run. I will keep you posted on any updates on the Serie A story, but also if La Liga are in the firing line from BeIN sports as well.
As a side note yesterday was the deadline for bids for the Spanish Supercopa. No details have been announced yet but I would expect news to come out next week. Who has won the rights? Has anyone even bid for them?
Have a great sporting weekend,
Will

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Streaming Wars
Qatar Broadcaster Reviews $500 Million Italian Football Deal - Bloomberg

Champions League rights switch to BeIN and Canal+ in France - SportsPro Media

Indignant Roures claims Mediapro led way in Champions League rights bidding | SportBusiness

Gambling
Buffalo Sabres follow Bills with Seneca Resorts & Casinos deal - SportsPro Media

Sponsorship
Inter Milan sponsorship revenue to fall €55m - SportsPro Media

Fan
Assistant
Atletico Madrid launch WhatsApp assistant to connect with fans - SportsPro Media

Deals
Manchester City owners City Football Group take majority stake in Indian club Mumbai City | Football News | Sky Sports

Tennium picks up Barcelona Open as IMG loses contract - SportsPro Media

Long Reads
Look to Disney, not Sports Illustrated, in the move to new media - At Large - SportsPro Media

Best of the Rest
David Pemsel resigns as Premier League CEO before starting role - SportsPro Media

Techstars Startup Digest Sports Tech Live is curated by:
Will Martin Will Martin
will.martin@startupdigestmail.com
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