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Sports Tech - Issue #19

Hi Sports Tech fans, I had a great weekend in Madrid, despite the result and overall quality of the
Issue #19  •  June 8  •  view online
Sports Tech Live
Sports Tech Live
All your Sports Tech news in one place, covering topics like AR/VR, Data Analytics, eSports, Live Streaming, Sports Betting, Wearables, etc.
Hi Sports Tech fans,
I had a great weekend in Madrid, despite the result and overall quality of the match. Some great insights into the business of the Champions League and some great side events. Shout out to SportTechx’s Rohn Malhotra for hooking things up!
As the club football season is now over, the interantional summer football competitions kick off with the Nations League finals, Copa America and the FIFA Woman’s World Cup kick off this month.
Loads of sports tech news this week as FloSports raises a Series C, Aaron Rodgers launches a $50 million fund, Benfica now accept cryptocurrency, Illnois passes its legal gambling laws with certain terms and conditions to entry by companies, Peleton might be going public, ESPN trials sports streaming just for teens while the NBA finals see a 25% decrease in viewing numbers in a LeBron-less finals series.
The podcast of the week is from Bloomberg Business of Sport with an interview with NBA’s deputy Commissioner, where they discuss the huge growth potential in India, China, OTT, microtransactions, data from engaged fans, betting and many more. Its the bottom story this week.
Have a great weekend,

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Streaming sports site FloSports raises $47 million, led by Discovery - Reuters

Aaron Rodgers raises $50M for Rx3 Ventures, a consumer fund backed by influencers – TechCrunch

Sports betting: Illinois bill paves way for leagues to cash in - Axios

Is Peloton Public? Cycling, Treadmill Startup Files for a US IPO - Bloomberg

ESPN Will Test NBA Game Stream Aimed Just at Teens (EXCLUSIVE)

CBS Acting CEO: Sports Betting Is a "Huge" Opportunity | Hollywood Reporter

Quibi: The next Go90, or streaming unicorn? - Digiday

Nascar’s AWS deal sees archive footage head for the cloud - SportsPro Media

Premier League planning to show VAR replays on fan app - SportsPro Media

NBA Finals ratings down nearly 25 percent | AdAge

‘On call day and night’: balancing creativity and uncertainty during the NBA playoffs | The Drum

Twitter Is Set to Kick Off Its FIFA Women’s World Cup France 2019 Efforts – Adweek

Q&A: Super League Gaming CEO On Amateur Esports Events

Giving fans T-shirts for playoff games has become NBA tradition, but process isn't easy

Facebook (FB) Exec to Be New Instagram COO - Bloomberg

Sports publishers are making more money off women's sports - Digiday

ESPN launches an esports event series, starting with 'Apex Legends'

MSG Networks to Carry ‘Thursday Night Fights’ - Broadcasting & Cable

Instagram will now let advertisers put more 'influencer' ads in your feed

After years as a pariah, MLS sees its reputation rising - Reuters

USWNT fights for equal pay as team begins Women’s World Cup defense - Washington Post

Alyssa Naeher Stars In USA Today Augmented Reality Experience – Variety

Wells Fargo Partners With GIPHY For GIFs About NBA Playoffs - 06/04/2019

Twitter Canada Branches Out Its Sports-Content Partnerships With Sportsnet, CBC, TSN, and More

Tokyo Olympics banning ticket holders from posting event video on social media

AAU team of LeBron James' son lands unique sponsorship deal

Showtime’s next documentary is “100%: Julian Edelman,” co-written and executive produced by Edelman’s business partner

Startups net more than capital with NBA players as investors – TechCrunch

WarnerMedia’s Bleacher Report Opens New Chapter With Showtime Documentary – Deadline

NBA: League looks to Africa as next growth area - Silver - Reuters

Why Genius Sports Uses Social Listening & Live Data to Inform Media Buys for Marketers

Electronic Arts sends media account to m/Six | AdAge

How social media makes it tougher for the Warriors to maintain a dynasty -

Ninja wants to be more than just 'the Fortnite Guy,' but the world's most popular gamer is headed into uncharted territory

Phoenix Suns, Phoenix Mercury transitioning to mobile ticketing for 2019 seasons

Unlocking TikTok: how marketers are experimenting with the video app | The Drum

Toronto Raptors Took Some Big Risks to Become Canada’s Team - Bloomberg

Word up: Some Bengals having fun, connecting with fans via Cameo – The Athletic

Stadium To Stream 12 Major League Lacrosse Games, Produce Weekly Content During 2019 Season

XFL establishes health advisory committee | Touchdown Wire

2019 Cricket World Cup: How Disney-Owned Hotstar Became a Streaming Giant | Hollywood Reporter

China, India Offer Scale as NBA Rides Tech to Revenue (Podcast)

Techstars Startup Digest Sports Tech Live is curated by:
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