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Sports Tech Live - Issue #52

Hey Sports Tech Fans, A bumper couple of days in the world of Sports Tech. Sky Germany have launched
Issue #52  •  December 14  •  view online
Sports Tech Live
Sports Tech Live
All your Sports Tech news in one place, covering topics like AR/VR, Data Analytics, eSports, Live Streaming, Sports Betting, Wearables, etc.
Hey Sports Tech Fans,
A bumper couple of days in the world of Sports Tech.
Sky Germany have launched a streaming service at €9.99 per month. This is a trend that will continue in my opinion, as the old traditional broadcasters look to box out the challengers to their throne.
We had some interesting stats on the consumption of sports content on mobile, desktop and SmartTV’s. Mobile has the largest usage numbers but only a completion rate of 42%, not a surprise as watching a live sporting event on a tiny screen is not a great experience, despite its convenience. The full report is below.
In other news Snapchat has partnered with the UFC for a video series based around their pay per view events and some of their Fight Night events.
Loads of other great stories below.
Have a great sporting weekend.
Will

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Streaming Wars
Bruin Sports Capital Explores Sale of Deltatre Topping $1 billion - Bloomberg

Sky Deutschland rolls out €9.99 monthly streaming package - SportsPro Media

Digital Sports Video Viewing Growing On Mobile, Low Completion Rates - 12/12/2019

Amazon secures top Champions League rights for Germany - Reuters

Gambling
Progression of legalised gambling in the US
Progression of legalised gambling in the US
eSports
ESL Pro League Sponsorship Value & Audience Report | Zoomph
Data from the Zoomph Sponsorship Value report
Data from the Zoomph Sponsorship Value report
Esports, NFL team up for Super Bowl Fortnite event – The Buffalo News

ReKTGlobal welcomes investment from Taylor Fritz - Esports Insider

ELEAGUE to produce three top FIFA 20 events, two in Europe, and provide documentary coverage on TBS

Content
Snapchat Partners With UFC For 200-Plus Discover Shows And Stories – Deadline

How Silicon Valley's Firework plans to grow in TikTok-crazy India — Quartz India

This podcaster wants to catch you up on the news on your ride home, no matter what you’re into

‘Paradise Found’: 101 Studios & ‘The Rookie’ Producer Mark Ciardi Team For Story Of High School Football Team That Gave California Town Hope After 2018 Camp Fire

How World Surf League Has Achieved New Scale on Social with a Content Team of Three

Marketing
New Decade In Sports Marketing Amplifies Battle For Attention 12/10/2019

Popularity of Luka Doncic, Mavericks helping NBA extend global outreach in Mexico

Hulu launches ad format to 'reward' binge watching | The Drum

Parting a sea of sameness: Influencer broadcasts are shifting the NBA’s digital strategy

For Sportswear Brand Puma, Basketball Is Top of Mind – Adweek

Partnerships

Pringles returns to the Super Bowl with a Rick and Morty twist | The Drum

Women in Sport
Australia and New Zealand have confirmed a joint bid to co-host the 2023 Women’s World Cup

Saudi Arabia to host Ladies European Tour - its first women's golf tournament - BBC Sport

Data
How Mediacells are tooling Southampton to succeed in the dangerous waters of data - SportsPro Media

NBCUniversal Strikes Data Pact With TVSquared for TV Stations, RSNs – Variety

Harware/Wearables
Riddell Partners with NetVirta to Advance Head Protection with Mobile 3D Technology | Business Wire

Crypto
Nike now holds patent for blockchain-based sneakers called ‘CryptoKicks’

Startups

Best of the Rest
The Premier League has appointed Richard Masters as its chief executive, ending a long and troubled attempt to fill the position

YouTube app joins the billion-dollar club thanks to in-app purchases

Stats Perform Hires Steve Hirdt as Senior Director of Operations and Research, Peter Hirdt as Senior Director of Content and Broadcast Service

Patriots sign YouTube trick-shot kicker Josh Gable to practice squad

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Techstars Startup Digest Sports Tech Live is curated by:
Will Martin Will Martin
will.martin@startupdigestmail.com
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